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Ever since Google released its Penguin algorithm, website owners have been swimming in murky and dangerous waters. It is no longer enough to get lots of good quality links pointing to your site. you also have to avoid the naval mines* lying in ambush – links from sites that Google considers to be t Read More

So, how’s the economic meltdown been treating you? Excited about the opportunities, or sick to your stomach worrying about how your bills will get paid? Read More

You see how proofreading can save a person from more than just being caught in an endless loop geography test. It could even save you from murder. Read More

We had been talking to the CEO of an E-commerce platform for high school apparel about their pricing model targeting parents and grandparents. They build online stores allowing families to purchase school branded apparel for their children. The secret sauce was on the first page after the buyer lan Read More

Instead of walking through the interface, let me run through seven juicy ways I have discovered this tool can be harnessed to boost your business, some of which you will find “du-uh” obvious, others of which you’ll find “Hey, that’s refreshing!” (like cantaloupe with vanilla ice cream – go ahead an Read More

In this post, I discuss everything you need to run an effective giveaway that will boost your social media stats and email subscriber counts, whether you should be doing this, plus everything else I learned in running a handful of my own giveaways. Read More

Adding video to your blog, your online store, your marketing emails, your social media campaigns has just become quicker and easier than adding images. That is a watershed that will vastly change the nature of marketing over the next couple years. Read More

Adding video production to your social media tool box is essential today for both business and pleasure. According to the web tracking-and-measurement firm ComScore, 89 million people in the United States are going to watch 1.2 billion online videos today. Read More

A streamlined, no-stress relationship with your accountant is a surefire sign that your financial health is at an optimum level. Here are six easy ways to get your accountant or tax professional everything he or she needs to keep you on top of your finances. Read More

Here is my step-by-step guide to creating an effective teaser video. This is not the only way to do it, and there are no hard and fast rules. But this is a good blueprint that you can run with. Read More