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Your customers are one of the most valuable assets to your business, so you must be very up and doing in giving your very best. As your business grows and soars, it can be a challenging task staying true to the people who have been with you from inception.

As business grows, distractions mount, Read More

Every brand has a mandate to attract new customers at all times. Indeed, attracting new customers is one sure way to guarantee funds without going bankrupt.

Everyone has an opinion about the way their customers feel towards them. The more you show that you care about your customer, the more they Read More

Keeping in mind the Euro zone debt crisis and the American economic condition, the business organizations are going through tough conditions as they’re aren’t able to stay out of the debt burden. Managing business finances amidst the economic meltdown is pretty tough and more so when you have incur Read More

The impression prospects form in their minds about your business matters a lot. This is your brand, and it could go a long way in strengthening or hurting your business.

Building a brand is not a task that you can handle overnight. Global brands like Microsoft, Amazon, and Sony didn’t succeed ov Read More

It’s a sad experience. Yes, it’s heartbreaking. Your business idea, which you had passed many sleepless nights trying to actualize, had been copied. Your competitors didn’t just copy the idea, they polished it and made it even more attractive. And the result? You’ve lost almost all your customers. Read More

You think your business idea will turn you into a five-figure earner within a few weeks? You really need to stop dreaming because here’s the ugly truth…

Starting and running a business – even a small one – is not rosy. And if you’ve read stories of many successful entrepreneurs, you’d surely hav Read More

Have you ever thought that marketing your small business would be easier without competitors? The truth is that most of us have thought that way. Whilst you shouldn’t be fixated on your competitors, you can’t afford to ignore them.

When there are plenty of jobs and business to go around we tend Read More

You’ve read tons of articles on social media marketing tips. But none of these tips seem to be working for you, right?

Don’t get sick yet. And no, don’t think of giving up on social media. It truly rocks, as many have claimed. But the problem is that you’re yet to make it work for you. Read More

No doubt you have heard the saying ‘New Year, new goals, new dreams and aspiration’. Any entrepreneur who wants to record massive success in sales must start at the beginning of the year to put things in place.

The New Year is a good time to reflect on your business’ progress over the past year Read More

The global acceptability of social media and the increase in the number of social media platforms has changed the face of the internet. It has also changed the way people spread information and do business.

As an entrepreneur, social media is an indispensable tool for your business. You won’t fi Read More