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There are times when working in a tense environment can be energy sapping, with the employee productive level plummeting.

So, the question is, “What makes employees’ energy level drain in a tense working environment, and whose fault is it- the employee or the employer” Read More

You should always aspire to be the best in everything you do. Running a business is not an exception; strive to be a successful entrepreneur.

While success in any venture doesn’t come easily, adopting some smart – yet not dubious – tactics, following advice, and taking action promptly can make s Read More

No doubt, the “About us” page is one of the most visited pages on any business website. And usually, it spells what step the reader will take next – whether to become your customer or bounce off to another website.

Because the content of your “About us” page can influence a reader’s decision, it Read More

Andreas runs a grocery store and is always frustrated. He always says ‘why are today’s customers harder to please’? Do you really agree that customers are hard to or is it plain inability to really take your relationship to another height?

Whatever the case may be, we live in an era where there Read More

Social media is now one of the most effective online marketing strategies. And it’s significance in boosting sales and profit for many online businesses is somewhat unmatchable – for now.

In this age, every business needs social media marketing. Though it may not work for you, it’s worth testing Read More

I’ve been thinking about small business owners and what they are hoping and planning for this year. The past couple of months have brought a seemingly daily dose of hard knocks news with headlines dominated by the downturn in the global economy and this makes 85 percent of Americans believe that 20 Read More

You may have read it many times – or even gotten sick of reading – the popular saying that “the money is in the list”. But it’s true. As an online entrepreneur, you need a very strong email list, as it helps make your marketing efforts count.

Leaving an email list out of your online marketing go Read More

Ever heard the aphorism that says “Success is failure turned inside out”? Indeed outstanding individuals, inventors and entrepreneurs know this and so they don’t toy with it. They know that for you to hit good success you must have hit failure.

Wouldn’t it then be right if we said that success i Read More

How quickly your small business waxes stronger in market depends on how well you manage it. A well-managed small business grows into a very strong brand within a short period, while a poorly managed one wanes into extinction.

Managing a small business is not difficult, but you’re likely to make Read More

Having a website or blog is not just enough to attract customers in today’s market. And to stay ahead of your competitors, you need to adopt other strategies. Working strategies, I mean.

Social media is one of the best marketing strategies that businesses now use to build their brand and win mor Read More