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Smart people only visit and buy from credible and memorable websites. In the past, if your startup had a website presence, the company was credible by definition. In today’s world, a website is necessary but not sufficient for credibility. Dreamers and gamblers have found out that if the website is Read More

Within the startup realm, there is a big difference between having an innovative product versus an innovative business. Some startups have a new technology, but stick to a tried-and-true business model. Others take an existing product, and give it new life with a creative business model. The most c Read More

Every new business owner looks forward to the day when their business becomes self-sustaining, and settles into a long-term growth curve that will assure financial success, as well as a lasting legacy. Unfortunately, in this age of vacillating customer trends and a wealth of new competitors scratch Read More

It takes an effective team to attract and serve a community in business these days. With real-time online reviews and feedback via the Internet, and instant relationships via social media, a voice from the top that is inconsistent with what is heard from the firing line defines a dysfunctional and Read More

These days, if your startup does not have an Internet home base up and running, you are not ready for business or potential investors. Customers go there to check on the details of your offerings and verify that you are not a scam, investors look there to check out your management and sales approac Read More

People who get stressed managing their own lives don’t make good entrepreneurs. Small businesses require multi-tasking, work prioritization, and decision-making, with no assistants or help from specialists. That’s why Fortune 500 executives usually don’t survive as startup CEOs. Read More

A “downer” is defined here as someone who seems to dwell on the negatives of every business challenge, and loves to highlight bad news or potential problems. No matter how smart or experienced this person may otherwise be, things must change or they will kill your startup. Read More

It seems like every day I hear from an aspiring entrepreneur who doesn’t know where to start, or doesn’t have the time or expertise for all the mechanics of starting a business based on their great idea. While I can route them to hundreds of resources on the Internet for individual pieces of this t Read More

As an entrepreneur, you have to improvise and adapt quickly to survive and thrive in the face of the unpredictable challenges of the market. But this improvisation a not a comedy, although there are some distinct correlations, in relation to reacting, adapting, and communicating. In business and in Read More

As an advisor to early-stage entrepreneurs, I see a lot of dreams, but not so many business results. I’m always excited by the dream, and disappointed by what I perceive as a lack of courage in many people to take the actions required to realize the dream. I’ve always wished I had a magic metaphor Read More