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Blogging is one of the best ways to create authority for yourself and for your brand. When you share your expert knowledge with your readers you are creating trust. Read More

Ranking high in search results is vital for smaller business in need of exposure. Blogging is the best organic method of achieving those results if done correctly. Throwing words on a page isn’t the answer. Read More

Facebook Instant Articles are mobile-optimised equivalents of (for example) blog posts published on your website. They load up to 10 times faster than a regular web page, and as such offer instant content consumption — ideal for today’s busy online world where people are constantly scrolling. Read More

At its core, the idea is a good one. Create content that people would want and they will reward you with their attention and business. That sounds awesome! Let’s crank up the content machine! Read More

No matter what type of content you want to promote, your blog is the foundation for spreading the word about what you do and building a strong reputation for yourself. Read More

Content marketers are happy to assign more of their budget towards video marketing these days because both trends and technology help to guarantee a content marketer’s investment. The trend towards online video is strong thanks to YouTube, the Google Videos search engine, and videos on Google+. Read More

While social media is breaking down barriers for eCommerce sites around the world, email shouldn’t be left in the dust. Despite the massive growth we’re seeing on social, good old fashioned email marketing is still working for today’s biggest businesses, and it can work for yours as well. Read More

While many people disregard Pinterest as a quaint niche site designed to help people re-purpose pallets, the fact of the matter is that Pinterest is a powerful marketing platform. With upwards of 100 million users, Pinterest is nothing to sneeze at. Read More

With the improvements of web technology and mobile capabilities, enriching your viewers with enticing digital content is important for both improving and attracting user engagement. Static product listings and web-design can be considered both boring and outdated. Read More

Engagement marketing is one of the most powerful marketing strategies available today for boosting conversion rates and getting more customers. By creating quality content and integrating it across all your marketing channels, you can turn your connections into customers. Read More