Are you seeking venture capital to grow your small business? Then you’ll find a little good news, but mostly bad news, in the continued consolidation of U.S. venture capital firms. Venture capital firms raised $4.1 billion from 35 funds in the first quarter of 2013, according to the latest report f
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The Venture Capital World Keeps Getting Smaller
Posted by NetworkSolutions under FinanceFrom http://www.networksolutions.com 4216 days ago
Want to Reach Affluent Consumers? Here’s How
Posted by NetworkSolutions under MarketingFrom http://www.networksolutions.com 4217 days ago
If you’re trying to reach affluent consumers, what marketing and advertising venues work best? The newest Shullman Research Center “Survey of the Affluent,” reported in MediaPost, has some insights. The study looked at 6.7 million U.S. adults with household incomes of $250,000 or more. These high-i
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Help Your Customers Spend Their Tax Refunds—With You
Posted by NetworkSolutions under TaxesFrom http://www.networksolutions.com 4218 days ago
Tax time is over, and those Americans who are expecting a refund are already making plans to spend it. How? A study of Twitter feeds by IQ Agency found that as of early April, 65 percent of Americans already knew how they planned to spend their tax refunds. The result is good news for retailers, wi
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Why Images Matter to Your Content Marketing
Posted by NetworkSolutions under Online MarketingFrom http://www.networksolutions.com 4219 days ago
There’s one piece of the content marketing puzzle that many otherwise smart marketers overlook: the power of images. With visual-based social media sites such as Instagram, Pinterest and Tumblr making waves, images are more important than ever. What do you need to know about using images in your co
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4 Ways to Get More Subscribers to Your Email Newsletter
Posted by NetworkSolutions under Online MarketingFrom http://www.networksolutions.com 4222 days ago
An email newsletter is a key element of your content marketing strategy, driving users to your website, your social media accounts and your business. So if you’ve got an email newsletter, you’re ahead of the game. But how do you get more subscribers to help spread your content far and wide (and buy
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What Luxury Travelers Want in 2013
Posted by NetworkSolutions under MarketingFrom http://www.networksolutions.com 4223 days ago
If your business is involved in the travel industry, benefits from travelers or markets to them, you’ll want to know what luxury travelers are planning for this year. The news from Unity Marketing is positive: The company’s latest report, Affluent Consumers & Their Travel Plans for 2013, surveyed o
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U.S. Crowdfunding More Than Doubled Last Year
Posted by NetworkSolutions under FinanceFrom http://www.networksolutions.com 4225 days ago
Crowdfunding—a method of soliciting small donations of money from large groups of people online—is growing exponentially, according to new data from research firm massolution. According to the company’s annual 2013CF – Crowdfunding Industry Report of more than 308 crowdfunding platforms (CFPs), CFP
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What do Women Want When they Shop
Posted by NetworkSolutions under MarketingFrom http://www.networksolutions.com 4226 days ago
The way women shop is changing, with brick-and-mortar stores no longer the focus, reports the second annual SheSpeaks/Lippe Taylor Women’s Buying Behavior Index. The study polled some 2,152 women in the past two months about their buying habits and future purchasing plans.
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How to Use Video in Your Content Marketing Strategy
Posted by NetworkSolutions under Online MarketingFrom http://www.networksolutions.com 4230 days ago
If you’re trying to boost the success of your content marketing efforts, one way to do so is by adding video. Online video is becoming more a part of consumers’ everyday lives, especially when it comes to online shopping, according to a report from Invodo and the eTailing Group.
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Content Marketing Is Marketers’ Top Focus for 2013
Posted by NetworkSolutions under Online MarketingFrom http://www.networksolutions.com 4236 days ago
Content marketing is surpassing social media as the number-one marketing focus for businesses this year, a study by CopyPress reports. The Copypress 2013 State Of Content Marketing Study asked marketing decision-makers to pick one “leading focus” for their marketing efforts. In 2012, 18.9 percent o
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