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In May, the new Google Search Console (GSC) Search Analytics Report was made available.

This release, followed by debut of the Search Console API, made it easier than ever to take advantage of Google’s own measurement of your site’s movement in SERPs.

Unfortunately the Search Analytics Report Read More

Within the art comes a lot of human decision-making fueled by data, intuition, or speculation.

Quality of data, degree of intuition and amount of speculation can determine a digital marketing campaign’s success.

But let’s face it, there are some bad habits that exist despite our best form Read More

Still struggling to generate any sizable amount of traffic to your website?
You can publish the most informative, well-written content in your respective niche, but it’s going to help unless people actually see it. The good news, however, is that you can increase traffic to your website by followi Read More

Most webmasters upload images to their website or blog without taking the time to properly optimize them. Even if the image “looks” fine, tweaking just a few basic elements can prove helpful in encouraging higher search rankings while promoting a better experience for the end user.

So, what’s th Read More

Make Your Website More Trustworthy With These Elements

Do visitors trust your website? You can’t expect to run a successful online business if visitors are uncertain about your website’s intentions. Thankfully, however, there are simple ways to create a more trustworthy website, which we’re goin Read More

Whether you're looking to boost sales, create stronger brand awareness, build a strong following, or just make your business known on the web, Facebook Ads can help. The social media giant originally launched its advertising platform in 2012. Since then, it has grown into the most popular and effec Read More

Achieving a top search ranking for your website’s target keywords isn’t always easy. The difficulty is certainly magnified if you make one or more of the following SEO mistakes. Read More

Powering more than 74 million websites and counting, WordPress is the world’s leading contenet management system (CMS). It’s fast, efficient, easy to modify, and offers a plethora of features. But if you’re looking to generate organic search traffic, you’ll need to make a few small changes to your Read More

One of the most common social media marketing mistakes made by small business owners is using their personal Facebook profile to promote their brand. Read More

Top Tips for Crafting Better Web Content

Content is the single most important element for a website. Whether your goal is to sell a product, sell a service, generate leads, attract newsletter signups, or a combination thereof, you need high-quality content to succeed. Unfortunately, many webmast Read More