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The other day I had a piece I had written published on a popular website. This was a guest post at BasicBlogTips.com. And it's a comprehensive guide to getting people interested in what you're writing about. Read More
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The other day I noticed someone on my list had unsubscribed. This wouldn't normally worry me. Obviously sending out daily emails means you've got to assume a few of 'em are going to unsubscribe. Read More
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Don't get me wrong... I'm not saying you shouldn't be using testimonials. If you've got good "results based" testimonials, then by all means use them. Read More
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It's so easy to get this wrong... When writing advertisements or emails, the first thing some copywriters think about is the product. Read More
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Do we live in the Matrix? I came across an article the other day that went into depth about this topic. It talks about tests which could reveal whether we are part of a giant computer simulation or not. Read More
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I've watched the movie and read lots of reviews about "The Secret" over the years. And just about all of them are passionately claiming it's changed their life. Read More
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Don't believe me? Well consider this... Copywriting actually has a few advantages other than just helping you to sell more products. Read More
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I've been studying a lot of Dan Kennedy's stuff recently. If you're serious about learning copywriting and/or marketing, I recommend you study his materials as well. Read More
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Got a question recently from a subscriber about guarantees... "I'm in two minds about how long I should make the guarantee for my product. Read More
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A couple of weeks ago I decided to get my groceries delivered for something different. The first time went well - no problem. So, I decided to continue with the following week as well. Read More
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