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What marketing strategies will we focus on in 2014? What will we leave behind?
This article takes a look at the rise of visual content - and why 2014 will be the year of visuals.
I’ll give you statistics and expert opinions on how marketing online is changing, and how images and visuals are takin Read More

Need to know how to get the most out of Pinterest this holiday season?

You’re already promoting your business on Pinterest. But have you optimized it for the holiday season? If you are, are you getting the most engagement out of your Pins as you can?

It’s not too late to increase your sales. Read More

Need some last minute Twitter tips?

You’ve planned your tweets to promote your holiday marketing campaigns. You’re well and truly entrenched in seasonal promotions. But, why aren’t your messages getting the results you need?

It’s not too late to increase your sales. Read More

Need some last minute Instagram tips? Is your business marketing well for the holidays? Are you driving traffic to your site, on to your store? Is your Instagram bringing you the engagement you need, resulting in the sales you expect. It’s not too late! Here are 12 Instagram tips to give your holid Read More

You’ve planned your Facebook Posts to promote your holiday marketing campaigns. You’re well and truly entrenched in seasonal promotions. But, why aren’t your messages getting the results you need - It’s not too late to increase your sales. Read More

Does your small business struggle for web conversions? Have you been putting time and energy into social media and online marketing but can’t quite figure out how to turn that energy into real-world money?

Have you created a landing page? Is it awesome? Does it convert?

This article will intr Read More

Do you know the psychological impact of the words in your Facebook Ads? Did you know certain words cause certain responses in their reader?

This third and final part of my three-part series - The Psychology Behind a Successful Facebook Ad - takes a look at text.

With great real-world examples Read More

It is nearly impossible to please 100% of the people 100% of the time. In today’s online driven society, even solid, customer service oriented businesses occasionally fall victim to a negative post, comment or feedback. If it hasn’t happen to you yet, consider yourself lucky. When it does, don’t Read More

Does the image you use in your Facebook Ad really matter? Can it actually make the difference between a successful Ad campaign and a flop?

In the second part of this three part series on the psychology of Facebook Ads I’ll dive into the science of of images.

I’ll examine image types and stra Read More

You’ve written an amazing blog post. Why is nobody reading it?

Email marketing is still one of the most effective methods of directly communicating with your readership (and customers). Pump up your great email list with social contests, RSS feeds and opt-in pop ups. Then generate awesome emails Read More