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The glow of Oprah landing Lance Armstrong wore off after she asked him about doping in the first 30 seconds of her two-night interview. Read More

THE PR VERDICT: “A” (PR Perfect) for both parties. In a time when hotheads are the norm, cooler heads are a refreshing change.
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THE PR VERDICT: "A" (PR Perfect) to Hillary Clinton. She's been passionate during the Benghazi hearings, coy on the subject of another presidential run, and altogether more intriguing than any politician around her.
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THE PR VERDICT: "D" (PR Problematic) for David Cameron. Be wary of creating expectations that you may not want to meet.
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Much ado about nothing, and Beyoncé, whose megafame invites examination of her every move, would be wise to remain silent and keep them guessing. Read More

THE PR VERDICT: “B” (Good Show) for Weinstein. Even the best dancers misstep occasionally; correct the mistake, and keep going.
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It’s a long way from Las Vegas to Afghanistan. That’s the distance Prince Harry has come from the mortifying nude photos that made headlines a few months ago to the somber, candid interviews he did this week as the prince’s tour of duty in Afghanistan came to a close. Read More

THE PR VERDICT: “D” (PR Problematic) for Snoop Lion, né Dogg. His metamorphosis into Snoop Lion needs a more radical script.
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The teenaged Pakistani activist who defied the Taliban and agitated for education for young girls like herself was shot in the head last October. Read More

THE PR VERDICT: "D" (PR Problematic) for the 112th US Congress. Cockroaches everywhere are celebrating their boost up the ladder of the loathed.
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