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Today Microsoft will finally launch its newest software package, Office 2010. One of the most highly anticipated features of this latest version of Office is the ability to store and share documents online, making collaboration easier.

While this may be a breakthrough for Microsoft users, Google Docs has offered this service since before most people knew what cloud computing was. An article on CNNMoney.com shows a great comparison between the two offerings: Read More

Last week I wrote about a door-to-door sales experience that bothered me (posts here and here). This weekend another salesperson knocked on my door, and it didn't go much better.. Read More

PC World posted a great video that explains three new social media offerings from the Web 2.0 expo: itDuzzit, Engage, and Socialtext. All three of these tools are designed to make it easier for companies to use social media to improve their overall business.. Read More

Monday I wrote a post about a teenager's use of shady sales tactics. I got several comments here and on LinkedIn, and everyone agrees that it's incredibly sad that teenagers and young adults are taught to use sleazy sales methods. I couldn't agree more. There will always be companies that view sales as a zero-sum game, and unfortunately they often hire eager young people to do their dirty work.

But shouldn't the kid take a share of the blame Read More

Friday a teenager rang my doorbell. Usually when kids come to my door they're trying to sell me crap that I don't want, but as I prepared to say "no thanks" he let me know that his motives were not financial. He told me he was in a group for young entrepreneurs, and as part of an effort to practice speaking in public his assignment was to go door-to-door and introduce himself.. Read More

Which is more important in social media, strategy or tactics? That's the question asked this week by TopRank's Online Marketing Blog in great posts here and here. They asked the question to several marketing and web professionals, and the consensus is that strategy must come first.

Why, then, do so many companies try to grow their online presence before they have a clear strategy? Read More

This weekend I received a message from a marketing research firm offering to provide me with high quality marketing services, including email campaigns and data collection. However, their website co Read More

I typically spend 2-3 hours each week blogging, and maybe another hour replying to comments. I also spend 1-2 hours reading tweets, Facebook updates, blog posts, etc. That's on top of the two hours Read More

Monday I wrote a post asking why customers should choose you instead of your competitors. The discussions here and in LinkedIn got me thinking about how many companies try to be everything to every customer... Read More

Why should someone choose you instead of your competitor?

Are you faster?
Cheaper?... Read More