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Companies are experimenting with various techniques to increase the footprint of the stores. The in-store Retail Analytics plays a major role in this matter. The digitally savvy customers are changing the retail environment every day with their various needs and demands. Read More

The Technological changes are affecting the Behavior of the Customers. Gone are those days when the shopkeepers or the Retailers were only concerned about what the customers are buying and what are the things that are attracting more customers, but now they also keep a close eye on how the customer Read More

The Brick-and-Mortar stores are experimenting with various things like from changing their in-store design to changing the position of the products inside the stores. All are being done mainly to attract customers. These brick-and-mortar stores lack behind in this matter. Read More

The Retail Analytics Companies or the Brands need to be a Digital winner to win over the Retail world of today. A major challenge for the Retailers is how potentially they are using the collected Data for increasing their Business. Read More

Increasing the footprints at the Retail Stores is quite a hard job. The in-Store Retail Analytics plays a major role in this aspect. There must be various trial and error methods to be followed before concluding something. From retaining a customer for a particular brand or for launching a new prod Read More

The Brick-and-Mortar stores are experimenting with various things like from changing their in-store design to changing the position of the products inside the stores. All are being done mainly to attract Customers.
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Proximity Marketing has made the process of Marketing much more Personalized than it was before. Now the Brands or the Companies can track their targeted Customers easily via the Bluetooth or Wi-Fi present in their Smartphone. Read More

in-Store Heat Mapping helps in proper optimization of the store. Unlike the earlier days the retail shop’s layout, design, placement of a product, discounts to be offered etc are some of the important criteria that dictates a Customer’s Behavior. Read More

The Brick-and-Mortar stores are experimenting with various things like from changing their in-store design to changing the position of the Products inside the stores. All are being done mainly to attract Customers. Read More

Increasing the Footprints at the Retail Stores is quite a hard job. The in-Store Retail Analytics plays a major role in this aspect. There must be various trial and error methods to be followed before concluding something. From Retaining a Customer for a particular Brand or for launching a new Prod Read More