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This article will help you measure the success of your video online. The articles focuses on reach, engagement, and sentiment; It is a solid start for anyone beginning to offer their video online. Read More

These are 4 tips for businesses that are embarking on an online presence. These tips are meant to ensure that a business is organized in its communication and marketing efforts with prospective clients and suppliers. Read More

This article shows how web analytics can be used for more than just keyword analysis. These tips can be essential for determining the effectiveness of any marketing campaign. Read More

This is an explanation on return on investment for social media, and displays a means to figure out how to measure the ROI. Read More

Many business owners confuse web analytics for Search Engine Optimization when there are more options to use analytics as a tool to optimize marketing and profits. Read More

Many times when I speak with business owners about analytics, the first statement that comes to mind is that analytics is for Search Engine Optimization: SEO Read More

Adam Boyden, President of Conduit, knows that small business owners wear many hats - one of which includes chief marketing officer.  Application marketing i Read More

About a month ago I received an email from Erik Wesner asking me to review his new book “Success Made Simple: An Inside Look at Why Amish Businesse Read More

An in-depth review of social critic Lee Siegel's new book Against The Machine: Being Human in the Age of the Electronic Mob Read More

This is about the Taste of Technology series, created and hosted by Ramon Ray of Smallbiztechnology. This is one of the first sessions, with cloud computing as the subject. Speakers from dropio, Microsoft, and Google answered audience questions on cloud computing, security and browser compatibility Read More