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Marketing doesn't have to be complicated or expensive.

You just have to think outside of the box in a way that works for your business.

#business #marketing #entrepreneurship Read More

Are you getting what you want and need from your projects? Are you approaching your goals wisely? Or just running around trying to gobble “low-hanging fruit” without considering the bigger picture? Read More

For the first time, more US adults are saying they regularly get news from social media compared to newspapers.

In a study from Pew Research Center, 20 percent of US adults say they often get their news from social media, while 16 percent turn to newspapers. Read More

You have a chunk of money dedicated to marketing. But do you know exactly how you’re going to spend it? A surprising number of businesses don’t have a defined marketing budget breakdown to use as a starting point. This also means there aren’t any specific goals or metrics they’re chasing either.
T Read More

Small business owners admit they are still 'clueless' about GDPR - leaving the personal data of millions of employees and customers at risk. Read More

If you want to know the value of something, check how long the line-up is. There is a two year wait for a Mercier saw. That’s the power of excellence. When you are amazing, you have the world at your door. Read More

Both online and social media marketing are powerful tools to attract new customers and build long-term relationship. What are the pros and cons of both? Read More

Chatbots are dominating discussions about AI, customer service, and sales. Over 20,000 websites using chatbots were analyzed to figure out where and how are they actually being used? Read More

Investors invest in people, not ideas. Customers buy from people, not companies. Employees rally for a great leader, not a brand. As an entrepreneur, you need relationships to succeed. That means relationships with team members, investors, customers, and vendors. One of the best ways to build a goo Read More

Remote teams can be a nightmare to manage.

The distance (and potential time zones) between each team member mean that everyone has to be trusted to work on their own without constant supervision. To successfully do that, they need to have as few roadblocks as possible. Read More