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Have you ever tried to sway a customer to the facts of something and nothing you saw or do will get them to change their minds? The reason is they can stop listening is they have their own perceptions and will keep to them as they regard them as facts. These situations can actually be opportunities Read More

Emergencies can and will happen, and often when we least expect them to. If you own a small business, then knowing how to properly prepare for and respond to an unexpected crisis can be the deciding factor between the recovery of your business and it's permanent closure. Read More

Some sales people get to distracted by superficial things, while failing to dig down and get to the real facts. Just as you can't judge a book by its cover, you can't win customers by staying on the surface of the issues. Read More

Want to Sabotage your business blog articles and make sure nobody reads them?

Here are four highly-effective and user-fiendly ways to accomplish your goal! Read More

The cataclysmic destruction in Japan should serve as a reminder: as much as we think we are in control, we're not. In an instant, life can throw us a strong, hard curve ball, forever altering the way we live or do business. Read More

Hundreds dead! 100s of Millions of dollars in settlements.

It would have cost Ford less than $10 to make the Pinto safe.

Think you don't need to test your product before selling it? Read More

To many small business owners and the self-employed, health care is a costly burden, and over the past few months this expense has only grown. But all is not lost. With some effort it is possible to have usable health coverage while keeping costs to a minimum. Read More

The wall-poster was a cultural and marketing icon of the 70s and 80s...

...and this was THE ONE to own! Read More

As a professional going into business for yourself, you will likely face the dilemma of what to charge for your services. Should you chose incorrectly on price, it can cost you a tremendous amount of money and potential clients. These five steps will help you to avoid such a loss. Read More

Dickensonian. Draconian.

A reality in many countries until the 19th Century.

Would you take a chance of building your dream business if it could land you in prison? Read More