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Everyone is talking about content marketing, but there are some myths that can't be ignored. Here is a rant about them in hopes that we can learn and move on. Read More

Marketers know that creating community is what brings your customers back. Creating community is what keeps your customers interested and it gets your customers to share.

A happy customer that feels part of the community experience at your store, restaurant, office or event is more apt to share Read More

Every dark cloud has a silver lining. Driven by the recent recession, smart entrepreneurs of all ages are jumping into the fray with new ideas, new recovery strategies, and discarding outmoded business models. I see it most in the newest generation of entrepreneurs (Gen-Y), who were shocked out of Read More

Mobile "showrooming" is on the rise. But the better marketing strategy is not to battle it (you won't win this one anyway). Embrace it! Like Best Buy which announced that it would match the prices of 19 major online competitors, including Apple, Amazon, and Buy.com. Read More

Have you ever had a desire or dreamed of achieving something that would be life-changing? It might be that you have always wanted to move to a different city or state; perhaps you have desired to own your own business; or it might be that you are ready to graduate and begin your professional career Read More

An Internet Marketing Case Study that shows the power of one blog comment and what it can do to help build traffic to your blog in less than a day. Read More

As an entrepreneur, your personal integrity is critical for getting and keeping the support of investors and team members, and your company’s integrity is critical for getting and keeping customers and vendors. But in a practical sense, what does that really mean? Read More

Effective networking can lead to connections and opportunities that can help to catapult you and your business onto the next level of success. Yet so often entrepreneurs are unsure about how to network with purpose and how to build meaningful relationships with other business owners. In this articl Read More

More and more people value the easy access and availability of social media content on gadgets and technology. Read More

Banking today mainly takes its lead from the Bank of England. There are, however, a few differences between the Bank of England and the Federal Reserve. Read More