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The chance of failure should not deter businesses from crowdfunding, but rather inspire them to plan thoroughly enough as to trudge through the worst scenarios. We know that not all campaigns succeed and that lack of foresight is a reason why, so project creators need sound marketing more than ever Read More

This article will show you how to spend more time working on projects you love by defining and locating clients that are ideal for your business. Read More

In the world of finance, success comes to those who are eager to make it to the top and willing to hone certain skills that will help them get there. These five practices are what the experts do on a daily basis that sets them apart from the rest of the pack. Read More

Are you wondering if retargeting is right for your business?

Last Thursday we took a detailed look at retargeting ads as a whole, and how they’re changing the way we interact with our customers online.

But what do marketers think about them? What about the ad audience? We'll get into the deep Read More

Building an online business is certainly not easy, especially when you are on a very limited budget. It has been my experience that numerous entrepreneurs and home-based business owners overlook some very effective and free advertising opportunities. Read More

Entrepreneurship is full of headaches and mishaps that could easily be avoided if you knew what to look for, but when you’re a brand new entrepreneur you don’t know what you don’t know – so you often can’t even ask the right questions to be able to prepare yourself. Well, even though I’ve been in t Read More

When it comes to growing your blog, one of the most effective and reliable methods is to utilize your opt-in list.

Your list is a valuable source of targeted readers.

They are people who have willingly put their trust in you and they already like what you have to say.

Growing your list sho Read More

Social engagement creates activity. It should be the bread and butter of any solid social media campaign and can be the result of sharing compelling content Read More

Embracing mobile commerce and engaging with customers through their smartphones and tablets will help your multi-channel retail business to cut a slice of this $119 billion (about £76 billion) marketplace. Read More

There are numerous attributes franchisors look for in potential franchisees. But franchisors aren't the only ones who have something to bring to the partnership. Here we explore the value prospective franchisees can bring to their selected franchise. Read More