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How early should your retail business start promoting holiday shopping? This year, the answer is “earlier than ever.” The way the holidays fall in 2016, as well as some important changes in consumers’ attitudes, could have a dramatic effect on customers’ shopping patterns — and your store sales. Read More

Are you a Branding Genius or a Branding Dunce? If you’re a regular reader to the Visible Logic blog, you should be a Branding Genius by now! Assess your Branding IQ with this simple, 10-question quiz. Read More

Did you know? Election 2016 is actually a case study of two of the biggest sales funnels in HISTORY.

This article breaks down the key points for each, from retargeting to emails to landing pages. We show you which candidate's conversion game has the edge.

The 2016 Presidential Marketing Funne Read More

Think conversions only take place on your landing pages? Not so! Post conversion can add a lot of revenue to your biz. Read More

Learn the know-how from the best leaders! Meet successful entrepreneurs, investors, incubators and Start-ups and the StartupCon. See their business cases, case studies and success stories during exciting speeches, panel sessions and workshops.


Connect to new people and meet future partners, cu Read More

In today’s world where digital media and the internet are becoming commonplace for marketers to deliver their marketing message, the multi-million-dollar question of how to exponentially increase its impact to your untapped audience still remains one of biggest quest that needs a solution, or there Read More

Is Instagram Stories or Snapchat a better use of my company’s marketing resources? While similarities between the two apps are numerous, knowing how each platform differs can help marketers make an informed decision on where to invest their time and advertising dollars.

For a side-by-side compar Read More

Cloud is one of the hottest trends nowadays. Get into this article that explains why cloud is soaring new heights. Read More

Everyone from the company you work for to governments, and of course hackers can find out where you’ve been browsing on the Internet if you don’t take the necessary precautions. Betterspot is a portable VPN (virtual private network) that wants to empower you with a device that will protect your pri Read More

Since the Great Recession the United States has seen a resurgence of small business ownership as more and more consumers, sick of corporate-people taking advantage and squeezing every drop of revenue from us have either left corporate America or have made a choice to support more local businesses. Read More