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In part because email programs have many secondary goals that are unique from the business’s goals, the definition of a conversion has become more than a little hazy, creating misalignments at some brands. Read More

To make sure you aren’t being marked as spam, and to comply with the current CAN-SPAM your mailing list needs to have permission to send. Learn who is and isn’t OK to send to and why it matters. Read More

There are a lot of text editors out there, and developers can be fiercely loyal to their favorites. Three of the most popular right now are Sublime, Atom, and Brackets. In this article, get the lowdown on each, while also comparing their relative strengths and weaknesses. Read More

Many times people who start a paid traffic campaign don’t fully understand how to do it right.
It can turn into disappointment when things are not going in the way they imagine them to be.
Successful traffic campaign is a combination of selecting the right traffic components with the ri Read More

Communication skills training involves improving many skills. One communication skill you may need to improve is the art of persuasion. Wouldn't it be great if you could persuade more people?
The best method of persuasion is..... Repetition of a simple message. Read More

A game-changer is about to hit the social marketing world. Well-known blogs are claiming that beacons are going to be a revolutionary way for customers to search. In fact, Search Engine Watch is even calling 2020 “The Year of the Beacon.” They are predicting this is going to be a major change in se Read More

Project Management Institute is world’s largest community for Project, Program and Portfolio Managers. PMI is founded in 1969 in the United States. In the Netherlands, PMI is represented by the PMI Netherlands Chapter. Especially international operating companies adopted PMI’s framework as describe Read More

Today is not enough to be productive and go running a specific list of tasks in a project. There are many project management tools are available. Here I listed few free management tools to organize the team and tasks through online and offline based on a check-list approach or timeless distribution Read More

In this article we focus, for the nth time, on the false dualism between printed book and eBook or between reading in paper form & digital reading. In the past we have analysed university studies that have established how the sequential reading on printed text leaves more traces in our memory, we h Read More

Technological advances are helping small business owners compete effectively. Here are 4 ways in which you can leverage technology to become more efficient. Read More