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Quality content is crucial for your website because if your website is filled with duplicate content that is badly written, the listings will ignore your website and your chances for success will be drastically reduced. Read More

Is mobile more important than social? This glance-n-go graphic tells the story. True story, content from session presented by Tim Hayden at Explore, one of Jason Fall's nationwide events.

As we examine today’s fast adoption to mobile and how user behaviors are inviting opportunity for mobile ma Read More

Writing a sales letter for your business is a lot easier when you can get your head around the main elements that make one up. This post covers the basic requirements needed to make one for your business. Read More

As Businesses Build Marketing Programs Around the Social Network, Some Balk at Paying a Fee to Promote Their Posts Read More

Remember layaway programs? If you’re a Baby Boomer like me, you probably remember your parents paying for purchases like the family’s winter coats, a new dining room set or other major purchase “on layaway.” Here’s how it works: The customer essentially puts a product “on hold” with a retailer, the Read More

Nobody can deny the importance of LinkedIn anymore. With more than 175 million members in 200 countries and territories, the social network is the top site for business professionals. I have received several emails from readers of the blog asking if I could share some tips to help them leverage Lin Read More

One of the most important things you can do is make sure that you start organizing your home business tax information, if you haven’t already. Everything runs smoother when you organize your home business taxes throughout the year. Read More

The case for why you should hire an outsider for a manager position in small business - internal conflict, lack of fresh ideas, loss of talent. Read More

These are from several of the posts I’ve read this week and I’ve pulled pieces of them all together here in one place. I’ve actually used many of these tips to drive traffic to my site this week so I’m here to vouch that they WORK! Read More

As a company's customer service presence grows on social media channels, does "Customer Service" become part of "Marketing" - or the other way around? Read More