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Depending on your target market and message that you want to get across, design your ad appropriately whether copy or visual only ad. This post will guide you into knowing just how to do that. Read More

Starting a business means hard work. You may have a great idea which you believe will make millions for you but it has to be worked on…..constantly. Be prepared to live, sleep and dream work. Your family and social life may take a back burner for a while as you’ll be consumed with your new busines Read More

By Caron Beesley. When it comes to starting a business, there’s often some confusion about the process of business name registration. How are trade names and trademarks different? An important reason to distinguish between trade names and trademarks is that if a business starts to use its trade nam Read More

Business travel is big business. It's why many hotels and airlines are bending over backwards to provide their big corporate clientele with the best service. But frugal entrepreneurs and small business owners need to be proactive if they want to get the best savings and value for their money. Read More

What a waste of time. You work hard and deserve the best. But for some reason you are attracting the wrong type of customer. You may be not sure why. But you know some of your current relationships are just not right for your business. Here are different types of potential customers. Read More

One way to evaluate your career is to consider what makes your job worth doing – or what a job worth doing would look like. Can you think of a reason to keep doing your job? Read More

Want to be successful on three of the top social networks: Twitter, Facebook, and Google+? If so, check out these 40+ tips on how to be a social media rockstar! Read More

Tap into great advice on maximising your presence and effectiveness in face-to-face marketing opportunities. Read on to pick up on some key event tools out there. Read More

Pay bonuses based on your company's overall financial success, and get your employees pulling in the same direction. As a business owner or manager, one of the most difficult things to oversee is compensation and expectations at employee review time... Read More

When it comes to corporate volunteering, Facebook is a priceless way to stimulate employee engagement. Read More