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Every online marketer wants the best toolkit available for evaluating the effectiveness of their web presence. Is your B2B business hurting for more sales? You need more leads. Hurting for more leads? You need more targeted, search traffic. No search traffic? Step up your organic marketing efforts! Read More

So do you have a personal brand or a personal image?


The personal brand or the personal image?

Here is where we have the difference. What really got me thinking about this was this post here How to Create a Personal Brand without Being a Jerk. It wasn’t so much the subject of the post as to Read More

Social proof is a solid boost to income generation online. A combination of factors on your blog make your social proof. Here are factors to work on and leverage social proof on your blog Read More

When we talk about customer experience management, we tend to think of huge, expensive, complex systems that would seem to be out of reach of most small and medium businesses, but if you can manage the customer experience incrementally using a little common sense, it doesn't necessarily have to be Read More

Ready for Small Business Saturday? If not, here's how you can gear up for this popular shopping day ahead of time so you can actually rest easy on Thanksgiving and enjoy a day off! Read More

I have to admit, when I recorded my first video I was so nervous.  I was scared that I would have many takes and never get it right. I went in with that mindset and came out more discouraged than ever. I eventually met Amani Channel as my on camera mentor and he taught me how to be comfortable by Read More

The topic of discussion is "connecting with your target audience to increase revenue". Tell stories that elevate businesses through digital online marketing. Also, known as inbound marketing. Read More

An enterprise can’t survive without customers, which is why Customer Relationship Management (CRM) systems have become a must-have tool for savvy business professionals. Read More

Once you have setup Google Analytics on your blog or website and checked overall page views and the bounce rate, I think it’s time that you also glance at mobile traffic. But this is the end of the road for most web masters because the information can be overwhelming so most people don’t even know Read More

Blogging and social media are going to become the best ways to prove the value of your website indicating that your content is quality for the major search engines, whereas back links to your website has been the major metric used in the past. Read More