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A review of a great web company helping entrepreneurs stay organized and eliminate clutter. Shoeboxed eliminates those pesky business cards and recipients. Read More

Once a success, always a success!

I knew that one day I would have my own business so I made a conscious decision to work my territory as if I was running my own business.

The skill sets that I learned as a salesperson laid the foundation for my success as an entrepreneur. They have proven to be invaluable to me. What are they? Read More

Is TV advertising one of the staples of your small business marketing plan?  Are you being hounded by the local station reps to run an ad?

The Super Bowl, the holy land for TV advertisers, is showing that TV may not be as powerful as it once was: Read More

The Recession has often been compared to a "brand filter" choosing the most viable brands to live. This project aims at revealing major brands' collapse across the world: US, UK, EU, Russia and China markets. Circuit City (US), Woolworth (UK), GM (Pontiac, Saab) a.o. ceased to exist. Do we regret any of these brand losses? If so - Why? Read More

There are over 56 million women using Facebook in the United States, and for marketers this means one very important thing – if you have a brand, product or company that targets women, Facebook is the place to be. To help, here is a list of 10 tips for marketing to women on Facebook. Read More

Millions of new pages of content are being created every day and the vast majority is created by the individual publisher, but the advertising inventory is growing at massive multiples to the actual demand. With this, publishers will need to find new ways to be found and advertisers will need to find innovative ways to get in front of this micro created content. Here are some online advertising t Read More

Every office has one (or two, or more!). You know the types. Those toxic coworkers who only look out for Number One, no matter what the cost to their coworkers or the company that employs them. Read More

The title tag is one of the most important factors in achieving high search engine rankings. Adding a correct title tag can often generate fast and substantial result to your ranking in SERPs. A title tag is used to inform both user and search engines what the particular page is about. Preferably, you should create a unique title for each page of your website. Read More

Does the small business you operate constitute a business or a hobby? It could make a difference when it comes to taxes according to the IRS. If you want to figure out whether that thing you're doing in your spare time is a business and entitled to business deductions, the Internal Revenue Service has created this guide to help you figure it all out. Read More

New research suggests that the mere presence of online ads has an influence on the products and services we buy, and that businesses that advertise online are probably getting a better bang for their advertising buck on the Web than in other media, like television, radio or print. Read More