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If you’re looking for ways to develop or extend a competitive advantage, consider using smartphones (and their bigger cousins, tablets) to gain an edge. There are some innovative and inexpensive ways of using mobile devices out of the office. Here are 7 to get you started: Read More

This post discusses the BYOD movement--“Bring Your Own (computing) Device” to work movement, which has swept America in the past five years. If your business is like ours, you’re now under pressure to allow employees to use their own smartphones, tablets and laptops for work. A study last year foun Read More

Many small business owners struggling with bad employee behavior. Small business expert Ellen Rohr shares five tips for transforming a troublemaker into a superstar. Read More

Al is the antithesis of the flashy, angel-investor funded startups we hear about every day. No board of directors. No disrupting. No big data. Just Al and his birds. Occasionally, he’ll get innovative and switch to a better grade of plywood or find a longer-lasting brand of paint. Other than that, Read More

Twitter Performance Analytics can help you better understand how effective your marketing campaign is on Twitter, and how well Twitter followers support your local business. Read More

While your long-form content is critical to your success, don’t over look the microcontent (tweets, for example) that grabs your readers’ attention and compels them to follow your links back to the in-depth articles revealing your expertise and how you serve. Read More

Forget about the famous Item 19-the earnings claim in the Franchise Disclosure Document. It doesn't matter. I don't care about franchisee earnings and I'll show you why you shouldn't either. Read More

If you work from home (or are thinking about it), you probably have millions of ideas about what you “should do”. I can vividly remember the first day I worked from home. I felt an intense excitement and nervousness at the same time. I dove right into my work, even though I didn’t really know what Read More

You have your camera set up.

The content of the video is spinning in your head.

You start recording.

Cut.

You plugin your camera to your computer and upload the video.

You decide to edit the video a bit and now…

A question what video streaming site should you choose? Read More

There has indeed been a lot of banter on the subject. Some have been in favor of them for a long time. But it is true, to date, many have thought of hashtags on Facebook annoying. Some have been loud in expressing they feel that hashtags on Facebook are like high heels on basketball players – mi Read More