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These Facebook specific rules address photos, tagging, and all those applications.

When you first got to college, social media was probably about sending party invites, posting pictures of your new friends, complaining about tests, meeting dates, and keeping in touch with family back home. Now that you’re getting ready to leave school behind, you will need to reconfigure your social media activity so that future employers and contacts respect you. Here are 50 social media etiquette rules to remember Read More

Google announced some major changes to their search indexing algorithm yesterday. Here's what your business needs to know about Google's Caffeine update Read More

On June 9th, Jeremy Victor of Make Good Media presented his tips for building a B2B community on Twitter, which I believe are also applicable for the B2C community and even individuals simply looking to create their own personal brand. Before getting started it is important to define “community”, which Jeremy did by describing it as “a like minded group of people that share common interests, feelings, situations and experiences.” Twitter provides an excellent channel for marketers as it is “a real-time information network powered by people from around the world” who are interested in discovery and communication Read More

As I mentioned in a recent post, I've been having some trouble becoming more productive.  As I try to branch out and do more and more with my online workin Read More

Small businesses can improve their search engine results in Google by including a breadcrumb in their website design strategy Read More

Just like produce at your favorite supermarket or farmer’s market, content and information introducing you and your expertise to members of your social media community, whether BizSugar or any other, must be tantalizing enough to make visitors want to return again and again and of sufficient quality to inspire trust on the part of potential clients and customers about the quality you offer.
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1974: A family trip to Florida. A bad batch of milk lands us in the hospital and ruins the vacation. The hotel offers us $1.50 for three glasses of milk!!! A lesson in PR and damage control in this, the Internet Age Read More

Just last year, I became a mother for the first time. My son just turned one (time flies, doesn’t it?) and after being a full time mom and performing various social media marketing tasks throughout, I’ve learned that there are many parallels that can be taken from parenthood that also apply to social media marketing. Read More

Recent stats show that more and more consumers are “Binging” when searching online. Learn how to improve your rankings in this popular search engine Read More

Social media marketing is a real opportunity to drive business success. Without planning, your business social media marketing can fail or worse, represent your company badly. Are you using social media as part of a strategy or because you feel you should Read More