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The average website visitor spends approximately 3 seconds on a web page before deciding to stay or go. There are opportunities to optimize your website with keyword rich content in your titles and permalinks. Be careful to not stuff keywords. Google is tweaking their algorithm again. Read More

Have you ever visited a website, looked at a brochure etc and wonder what the business actually does? Here is a simple marketing tip to see if your point of difference is easily understood. Read More

Any day now Google will release a focused new algorithm update whose sole purpose is to seek out and penalize over optimized websites. Should you be wary of Google’s impending update? What exactly is an over-optimized site? Read More

Media coverage can make wonders for your business. Solid news media strategies are essential and should be part of well-rounded publicity campaigns.As opposed to advertising, articles have high credibility, are read and for free - if you manage to get the editor’s interest. Read More

How do you start building an online presence on social media sites such as Twitter, Facebook and LinkedIn? Here are 6 tips to help get you started. Read More

How do you know if you’re a victim a cyber attack? The Cyber Cold War rages against government agencies, financial institutions, and state organizations. Read More

Knowing which keywords and phrases people use when searching online to visit your website is essential. The same goes for understanding the key attributes that are associated closely with your brand. These words and phrases helps you work out your key point of difference and your brand positioning. Read More

What does your vision of the future look like? When you make colleagues travel with you, will they be able to visualize it and make an effort to achieve it? Read More

Recently the OpenHook plugin for the Thesis Wordpress theme was totally rewritten as the OpenHook Customizations Manager. Have you run into issues with it? Here are some quick steps on configuring it and how to troubleshoot if it breaks your theme. Read More

Do you have social media platforms and accounts that you haven't updated in a while and they look abandoned? If you do this can give customers a negative perception about your brand. Here are a couple of tips to avoid the ghost town look. Read More