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Whoever crafts the most captivating, credible label, characterization and/or narrative usually wins -- in business, politics and other parts of life. Stand out from the competition by your vividly described point of difference, not by throwing mud at your competitors Read More

Content marketing can be tricky, especially when you don't know what to write about. Check out these 11 places to look for fresh content inspiration. Read More

If you're ready to make the investment in a usability study, what do you have to do to make sure you get the data you need? Read More

What's the fastest, easiest and least risky way to increase sales in your ecommerce store? Hint: It's not what you think. Read More

Mogo is a CRM solution that runs well with Google Docs and other Google Apps, tools and features such as Gmail, calendar, contacts, voice, and other websites. This the review of Mogo CRM, a cloud based CRM application. Read More

Are you putting your best foot forward with your business headshot or are you making some of these mistakes? Find out how these guys fared in our Business Headshot Makeover. Read More

For the small business owner, search engine optimization strategies could prove to be among the best and most cost-effective means in which promotional awareness can be raised. Read More

In a time when corporations are seen as the big evil, it’s refreshing to hear about employees who feel fiercely proud of their companies. Read More

Even in a good economy, careers stop producing fulfillment for many employees for a number of different reasons. Couple this with an uncertain economy, corporate restructuring, downsized employees, loss of benefits, declining bonuses, and other factors that have been implemented in an attempt to im Read More

Every startup founder feels the pressure of the thousands of things that need to get done, all seemingly at the same time. There is just not enough time! The real solution is better productivity and less procrastination, to put you back in control of your business. You need to spend time on importa Read More