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Now that white papers have become as common as websites, how are you going to create a unique differentiation for your organization? If you think creating some inexpensive 'all text' white paper is the answer then guess again. This article will provide you with some tips to create a unique and compelling way to differentiate your white papers Read More

A British graphic car crash video has proven to be a great hit on YouTube. This clip depicts a 17-year-old girl called Cassie Cowan, texting while driving and eventually causing an accident that took 4 lives. The video cost Gwent Police force 10,000 pounds to produce, and was initially meant to be broadcast locally. Nevertheless, this video creat Read More

Complacency is a known problem and must be clearly recognized as a causal factor in killing sales and business success. It can kill entire organizations. Complacency makes people fear the unknown, mistrust the untried, and abhor the new; especially the new. In the face of complacency, Business Owners and employees resist change. Read More

Are Veteran-owned small businesses getting loans? Read More

A look at the way in which a business transfer agent represents a business and their dishonesty/stupidity in mis-representing it. Read More

At one time I considered going back to University to get my MBA, however at this time I was also flying around the country and overseas for business. I enjoyed the buzz you get when an aircraft takes off and thought it would be even better flying a light plane. As I couldn't afford to do both I had to make a choice. Read More

In the past two years, webinars have exploded on the B2B scene. Webinars' popularity is being driven in part by the high cost of travel, not to mention the hassles and time involved. Why not avoid travel if you can? Let's examine this webinar trend and how you can take advantage of it in your business. Read More

SEO, or search engine optimization, is the practice of getting search engines to show your website when someone uses them. It can provide a great source of traffic for your website and build new customers and clients. The problem is, though, that most small business sites don't have what it takes to rank well in search engines. This guide will Read More

This great post by Seth Godin on marketing may seem like it's against marketing but it's really not. In fact, it's kind of a return to a long held theory of Seth's that ultimately you should market people what they really want not what you need to sell. Now, the question becomes how in the world can you figure that out and this Seth doesn't e Read More

Managing stress in the workplace successfully needn't involve powerful medications. Managing stress requires taking an active role and to take responsibility for your own thoughts, feelings and behaviors. We cannot escape every deadline or every assurance, so, rather than trying to eliminate stress entirely, we need to attempt to manage stress as Read More