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Here are 7 common mistakes that people and businesses make on social media that can cost you followers and business. These mistakes are easy to make whether you're using social media as a business or as a personal brand. Check 'em out and make sure you aren't susceptible to these fatal flaws! Read More

SEO doesn’t need to be a mystery – thankfully there are lots of tools out there to help. Here are some of the best free SEO tools which will help you gain a better understanding of SEO in order to climb up the search engine rankings: Read More

Just like any marketing channel, social media requires a certain set of specialist skills to be successful. Knowing how to use the software is one thing, but really understanding how social media fits in the marketing mix, the best ways to use it and how to measure success are another thing. Read More

The 2013 Brandz Top 100 Most Valuable Global Brands report was just released. Here are 10 key conclusions from the BrandZ 2013 report and the important lessons for small business.

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Sending out a survey to current and potential customers can be a great way to unlock insights and determine a path for your business. Here's how to do it. Read More

Is anything more influence-y than coffee? Mark Schaefer might be. As with coffee, though, influency marketing either needs management, or it will manage you. Read More

Tips on managing team culture as you become a new manager. This is important for all teams, but can be particularly important for small businesses given the office dynamics. If you get promoted there aren't other divisions to work in, you have to figure out how to manage your existing relationshi Read More

Above all, a person should really only considering taking out a business loan if doing so is going to have a profoundly positive effect on their life. Interest rates on loans, even the lowest ones – are still relatively high by financial standards. And this means that anything you can definitely af Read More

We all know at least one entrepreneur who always gets things done, and appears unstoppable in his quest. All of you probably know many others who talk incessantly about their great ideas, but never seem to even get started, or they give up at the first obstacle. What are the attributes that make an Read More

Ready to start making your own images to share on your blog and social networks? Here are 5 things you must have to get started. Read More