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Not all entrepreneurs succeed, of course. Some small businesses and startups fail and this can happen even with the most carefully laid plans. The fact that failure is a possibility should not deter you, however. Instead, check out these 8 reasons why a startup might fail drawn from the stories of Read More

If you own a small regional business serving only customers from your immediate area, what's the point of driving a long distance to a business even in another town (other than a three or four day conference packed with multiple events and speakers)? In this post, Meredith Bennett, principal consul Read More

Are you talking to fill the awkward silence or communicating in a way that truly helps your business? The answer to this question is more important than you think. There are many reasons to communicated in business from small talk used to get to know a prospect or client better to more important co Read More

E-book marketing is becoming an excellent opportunity for small businesses. Take a look at this post with tips for marketing your next e-book title. There is also some interesting discussion about what the average price of an e-book should really be in the comment section. What do you think of the Read More

Last week we talked about our 7 "do's" for your content assets. And this week, we'll cover the seven pitfalls you definitely want to avoid. Ready?
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Multi-tasking is an important skill for any small business owner or entrepreneur. But you don't need to be high-tech to get more organized, explains blogger, entrepreneur, and artist Christopher Rice. In his case, he's found a plain old notebook works just fine, and not one built by Apple. Read mor Read More

Last month there was a very interesting blog post entitled - Help! My Sales Team Thinks Our Inbound Leads Suck. The post highlighted various tactics to deploy to change the sales team's attitude to embrace these beautiful things called inbound leads. Specifically it highlighted the need to treat th Read More

Small business writers and entrepreneurs now have more choice than ever when publishing a new small business book. This Small Business Trends Twitter chat recap looks at the props and cons of both approaches. Guests Ramon Ray (@RamonRay), author of newly released book, The Facebook Guide to Small B Read More

By Alex Roitman

“Employee wellness” seems to be a hot issue these days as healthcare is on the national agenda and companies are looking to be more attractive to potential employees. Hip companies are providing employees with unique benefits ranging from gym memberships to free beer. While drink Read More

There is a reality to conducting business online these days: if you don’t have an active social media presence and some kind of social proof, it’s very hard to get people to pay attention to you or your business. With a totally new business is "buying" some initial engagement appropriate?
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