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Launching a business is never easy. Most startup women tend to get overwhelmed and distracted just after the launch of a new business.

Today, MACsWomen gives every startup woman entrepreneur tips on how to stay on track and continue following their dreams. Read More

In a continued pursuit of the college market, LinkedIn launched University Pages, along with updated TOS requirements that let younger users create profiles. Read More

There are new tax laws designed to affect small businesses -- everything from start-ups to sole proprietary entrepreneurs. It’s important to get the skinny on what these laws are and what they provide. Read More

Just when you think your customers are ready for a meaningful relationship, they are speed dating other companies like crazy. Making real, lasting relationships with Customer 2.0 means updating your sales playbook in the following areas. Read More

There is a process for marketing of brands, which has been around for hundreds of years. But not a system or production line, that suits every single brand or type of business. So, forget wasting time on learning someone else’s system. Instead, gain knowledge of possible tactics including the good, Read More

Franchisors often offer a “negative disclosure” in this section which means that no financial projections or representations regarding future or past financial performance are provided. Check out why in this post from Franchise Direct. Read More

We often hear about strategies that product-based businesses can use to save or make more money, but what about the service businesses? Sabina Ptacin shares seven unforgiveable "service business sins" that must be avoided at all costs! Read More

People have to believe you. You only have a matter of minutes to establish creditability, confidence and authenticity. Let the world champion seed-spitter show you how to convince people Read More

The case study should be one of the key tools in your content marketing arsenal. Answer these 3 questions to create a compelling case study. Read More

SEO has changed a great deal in even just the relatively short time period that it has existed as a beneficial way to market your business. Originally the focus was on gaining backlinks and utilizing keyword anchor text to tell the search engine spiders what a page was about. Read More