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The Lifetime Value of A Customer - No B.S. Grassroots Marketing - An Interview With Jeff Slutsky. Learn with Jeff has to say about The Lifetime Value of A Customer. Read More

Do you know who your target market is? Your real target market? I am tackling this question with my business and have come up with a few insights on how to find it.


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No matter how well a company handles its B2B marketing, it's rare that I don't find at least one of these common copy mistakes in their marketing materials. Read More

When talking to small business owners, a couple areas of concern always come up. Growing social media presences seems to top the list. Another one: How to increase sales in this economy? But one area of focus that rarely comes up is media outreach. Read More

First there was Panda, then Freshness, then Page Layout, then Penguin, and finally the EMD Update, with several smaller ones in between. With all these aggressive algo updates by google, what does the future hold for search marketers? Read More

For any business owner, writing a proposal is one of the most challenging parts of your job. Here are some tips to take your proposals to the next level! Read More

No matter what niche your site operates in you would want to know that the kind of content that you are producing for your site is going to resonate with your target audience. For content to be successful it needs to get: Read More

No man is an island, and unless you have skills in every sort of area possible, you are likely to need advisors when it comes to running your own business. Read More

Facebook, Twitter, Pinterest, Google+, and the rest can be addictive. But that doesn’t mean you should lose your common sense when it comes to social media. Read More

For me, knowing that I wanted to be an entrepreneur was the easy part. Figuring out what I wanted to do was the hard part. I read books and looked online, but I didn’t truly understand all of the different opportunities that were out there. Without knowing what to search for, I was lost, and many w Read More