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Social media is still being looked at as a waste of time by many businesses. Unwilling to take the time to understand how to approach it or to realise it's benefits, it is dismissed as a fad. To their misfortune. Read More

Monitoring your brand online and in social media has become a no brainer. However, if you are neglecting your niche keywords and competitor brands you are letting opportunity fall out of your sales funnel.

Here are a few examples of a great Michigan brand, Steelcase monitoring social media for sales. Read More

My son is a high-school senior, which means that the volume of college recruiting direct mail has been careening into our home mailbox faster than the Long Island RR rolling into Penn Station at rush hour. As my friend Helen Klein Ross has pointed out, direct mail marketing may be in decline in most places… but it's alive and well and thriving in college marketing. Read More

Gurus and Internet Marketing mentors will attempt to give you numerous ways in which to increase email open rate. Here are the best ways which I use with greater open rate. Read More

I talk about small business Internet marketing more than anything else since a lot of people that I know are small business people. That’s why I blog about their experiences and their issues because these people are often viewed as the backbone of any true economic recovery that might take place. Read More

Soon after the announcement of President Obama's proposal to provide substantial tax credits to small businesses that increase hiring, the news is mixed: Some say that small businesses are just beginning to add jobs, while others say that Obama's plan isn't likely to persuade small businesses to increase hiring for a long time. Read More

When things are going great and a small business owner sees the chance to learn something from a small business owner friend, there is no hesitation to reach out and ask for insight into how something works, or how to do something better.

So I know small business owners have the ability to ask for help. Read More

An explanation of how to value a small business. It describes several approaches to business valuation and describes the pitfalls of each. Read More

Learn number of crucial elements in email marketing that you may wish to consider if you were to start an online marketing business. Read More

When starting a new business, advertisement is very important. Here are some ideas for advertising including internet advertising and ways to get free advertising. Read More