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As more and more consumers adopt feature-rich mobile devices, your shoppers will increasingly demand access to information, videos, and discounts at the point of retail. How can you use mobile to create exceptional shopping experiences and drive higher receipts per shopper? It's simple. Leverage a smart approach to mobile marketing for retail. Read More

The challenges of managing Gen Y are alive and well. The recession was their first big blow, a clear message that life might not always deliver what they expect and demand. But while it may have made them a bit more workplace savvy, it didn’t undo 20 some odd years of training that said “You’re the best. You deserve it all”. Read More

It’s been proven that positive attitude does produce personal power. It has helped a number of people.

In many job situations, proper attitude is at least as important as technical ability. Some employees may even have multiple business degrees or a Ph.D., but their attitude still prevents them from becoming effective employees. Read More

Sure, the numbers look impressive in the year 2008 to 2009 contained in this visualization but what happens if the Apple iPad hits the store in the coming months this year? A few people are quick to rebut that the tablet isn’t the same as a netbook.
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Trying to succeed at marketing without a clear vision of who you’re marketing to is like setting out on a trip without a destination. You must know who you want to serve with your product or service before you start building the campaign to reach them. Read More

I've found several excellent articles from groups on Linked-In and Facebook. But as with anything online I have to sift through the scam-my stuff to find these gems. Are you having a similar experience? Read More

The notion of sitemap is not a new one neither for search engine optimisation consultants nor beginners in SEO. However, it looks like not all online businesses understand the importance of having a sitemap as part of search engine marketing strategy. Read More

This article discusses how entrepreneurs and business owners can obtain financial clarity. It also highlights the different pieces of the clarity puzzle that must me pulled together to ensure you see the complete picture Read More

An article on why you should do business with the people who do business with you. Including a story on how one company thought they were saving $200, but in stead it cost them millions. Read More

SETH GODIN was the BIG DRAW at The Art of Marketing Conference in Toronto on March 2nd. The value in WHAT he had to say on Leadership & Creativity was not in the 'WHAT' of WHAT he said but in the 'WHAT' about WHAT he talked about. Read more to find out WHAT that was. Read More