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I like to cook and this means I like watching cooking programs, lots of them. One I watched recently is called 5 Ingredient Fix.
Whatever meal she is cooking, only 5 ingredients are used. To make it work they must match up, combine well and complement each other and here are a few examples that ap Read More

1. Stop talking about your products and services and create valuable content.

2. Increase conversion rates on your landing pages by improving your buttons.

3. Build your thought leadership and digital influence through transparency.

4. Demonstrate commitment and increase your digital inf Read More

The fourth quarter is quickly approaching, but there is still time to analyze your websites, and make them (especially those of them that are in any way related to the Q4 shopping season) more mobile-friendly. This post lists 8 tips on how exactly to optimize your websites for mobile. Read More

“The brain is a wonderful organ; it starts working the moment you get up in the morning, and does not stop until you get to the office.” Robert Frost Read More

The HP Sugartone: Making Your Business Amazing sweet blogging contest was another great success. With dozens of articles and hundreds of votes and comments, we are delighted that Sugartone continues to be a unique business networking event, giving business people the opportunity to network across b Read More

Many small business owners have misconception about marketing. This underestimates the power of marketing and the value good marketing can bring to your small small business. Based on our experience in running multiple businesses we have come up with 5 fundamental rules of marketing that when used Read More

Why training should be the last thing you cut

An organization I’m familiar with anticipated doubling its size within a year and, in order to manage the change that growth would bring, put in a new layer of management. Five vice presidents were installed, all of them promoted from within. Rather Read More

A duck, a bartender, and asking the right questions about web data.

I’ve stated before that web analytics, as a whole, belong to an organization, and not to the web department, or an analyst. Deep within all the numbers and charts are facts. Some of those facts can be understood by the analyst, Read More

Is LinkedIn a waste of your time?  Not if you care about lead generation, building relationships with decision makers, and saving time and money.  LinkedIn Read More

A lot of online business owners focus so much on getting traffic from the search engines and optimizing for Google that they completely neglect the search engine on their own site. This article describes how to improve your onsite search Read More