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Until the recession a few years ago, market research indicated that as many as 90 percent of the roughly 20 million American small business owners were motivated more by lifestyle than growth and money. More recently, the desire for extra income has become the key driver in new startups, according Read More

Businesses of every size need to create exceptional, remarkable marketing experiences for their audiences if they are to have a chance of being remembered. Read More

Going Live on Facebook from your desktop computer is now available. Want to learn how? Here are the steps to creating a live stream with Facebook Live for desktop. Read More

The millennial wave of content marketers has gotten used to the culture of impunity with plagiarism online. There is a blurred line between flattery and outright plagiarism. The demand of updated blogs and getting on the first pages of SERPs has been a never ending, barbaric race between content ma Read More

Some digital marketers think link building is the most difficult part of the job. The landscape of SEO and link building is always changing. Yet, today, the importance of link building has never been higher. In order to compete and thrive online, you need to deploy high-quality campaigns. Here’s ho Read More

Are you promoting your business on a budget? Here are some great small business marketing options that are cheap and that you can think about right now. Read More

Branding requires consistent action toward its attainment. Here are some unique ways you can improve your brand awareness starting immediately. Read More

(at something). Which makes it imperative that you connect and ask for help. At the same time that we encounter this humbling idea, we also need to acknowledge that you are better at something than anyone you meet. Everyone you... Read More

Big data isn’t just for big business. Big data is also important for small businesses. If you’re not focusing enough on your analytics, you could be missing out on amazing growth opportunities for your business. You might be making decisions that hurt your business. Read More

Marketing is constantly evolving. Over the past few years, we’ve seen new social media platforms, new strategies, and new tactics. Everyone from entrepreneurs to experienced marketers/CEOs have had to rethink their strategies. We asked 6 experts to predict the key marketing trends for 2017. Read More