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In this world of constant change, new technologies, and a thousand cultures, it’s evident and somehow comforting to me that the basic rules for business prosperity really haven’t changed in the last hundred years. Business success is still more about the people than the technology or idea involved. Read More

Business Productivity Software, or BPS, is a new approach for integrating systems, people, and business processes. 2015 will be the year of BPS. Read More

So you’ve collected customer feedback – great! Congratulations, you are ahead of the overwhelming majority of small businesses. But your task isn’t completed just yet. In fact, the most common mistake companies make in the customer feedback loop is not sharing the results with employees afterward. Read More

Doug Frates started the business after serving overseas in the Marine Corps, and his company is made up of veteran workers. The entire team works hard to ensure that all of the pieces are unique and of the highest quality. Read more about this creative business in this week’s Small Business Spotlig Read More

Thanks to their dubious reputation as annoying distractions, you may be reluctant to create website popup and popover ads for your own website. Fear not however, there’s lots of evidence that popups increase online conversions in everything from newsletter signups to sales. So with that concern out Read More

There are a number of offline and online marketing strategies that can help boost your business brand and connect with potential customers. Here’s a closer look at four of my favorite tactics and a couple tips to maximize your efforts from them. Read More

Have you ever considered switching your business website from http and moving to https? If you haven’t, now might be the time to at least start thinking about it, as Google recently announced a new search algorithm that gives a boost to sites using https over other, unsecured sites (although later Read More

Business conferences and events are more technologically advanced than ever. If you’re hosting an event, there are so many different methods you can use to learn about the attendees and connect with them. And you can use CRM to gather information and organize it in a way that can benefit your busin Read More

Starting a business is risky, but effective entrepreneurs know how to mitigate that risk with due diligence, steadfast focus and unwavering determination. The calculated optimism of these perceptive risk-takers is balanced with a vision and purpose to create products and services that meet... Read More

Whether you're a Star Wars fan or not, there's no denying that Yoda's timeless quotes can, and will, inspire you to reach your full potential. Read More