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How does cost per click change with average position and the number of words in the searcher's query? Read More

Are things like Twitter and FriendFeed bending the law of propinquity, stretching the Allen Curve? There's something to be said about serendipitous conversation streams for promoting collaboration. Read More

Google Analytics filters allow you manage and segment your incoming data giving you increased insight for your website. Google Analytics filters can be created for internal traffic, capturing sub domains, rewriting URLs within your reports, gaining a better understanding of referring keywords and even the exact page on Google where your traffic ca Read More

Every small business, product, service or brand goes through the process of building and maintaining trust with customers, a target audience or wider stakeholder group. Essentially, an organization's behavior in a number of different areas acts as a “trust filter” - positive actions let trust flow through while negative actions block trust. Read More

Colleen Stanley shares 3 must-dos before jumping into sales. Use these strategies to develop an effective sales strategy that will result in less stress and more money. Read More

Learn from the movies: a powerful backstory can give real credibility to your value proposition. Read More

here are many misconceptions about networking for business purposes, that ultimately, many newer networkers get very turned off to business networking events simply because of the pushy sentiment that many people tend to lean towards when trying to make new friends in the business world. Now more than ever, business relationships have become worth Read More

Don't let the subzero temps sweeping the U.S. fool you: Summer really isn't as far away as it seems. And many small businesses have a special chance this year to snap up talented summer interns that would typically be much harder to snag — but you need to act soon. Read More

After a short trading pause, Wall Street is skidding near the 8,000 mark. History shows that we should expect to see market volatility during a presidency's early days. Read More

Nada Jones and Michelle Briody, authors of Sixteen Weeks To Your Dream Business, on what to look for (and avoid) in a prospective business partnership. Read More