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Customer centricity is the ultimate route to enhancing customer experience. To find out how, get into this interesting article. Read More

Starting your own business isn't easy, and the first step to turn your passion into a successful business is to write a great business plan. Here is a full guide on writing a business plan: its benefits, its types and structures, size, and much more. Read More

The working week is almost over, so let's catch up with important news you might miss. What 4 ways Trump can support small businesses are, how to target millennials to increase your profit on Small Business Saturday, and much more - in this roundup. Read More

A football game isn’t won on the field. A game is won in the days, weeks, and even months leading up to the 60 minute of actual playing time.

The game is won by the preparation is team does watching film, memorizing plays, hitting the gym, and eating properly. Preparation is key!
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The IoT will allow businesses to integrate their brick-and-mortar and online stores to give shoppers the ultimate flexibility in how they buy the products they want. Read More

Black Friday is the biggest shopping day of the year in the United States. The day after Thanksgiving has long been declared the official start to the holiday season. Many people have the day off, products start going on sale, people flood malls and shops across the country... Read More

Breaking into the guest posting game isn’t easy. Not only do you need to be posting on a wide variety of sites in order to get the best returns, but you both keep a rapid schedule of posts in the pipeline and maintain a high level of quality.
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In Episode 201 of the Content Marketing Podcast, we're sharing some key insights from the 2017 B2C Content Marketing Study conducted by the Content Marketing Institute and MarketingProfs. Read More

In this episode of Business Systems Explored, Vinay and Tony share the systems and processes they use to create video, audio and written content.
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There is a rise of brands moving towards producing, sponsoring, and being a part of movies and other forms of media. This new trend is brand integration.
We all must have witnessed some form of branded entertainment where the script of a TV show or film media, though entertaining, revolves around Read More