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"Content is King!" is hailed in the marketing world on a daily basis, but what does it really mean? In this post, you learn why I, a content marketer, think the word "content" is so boring. Read More

Wondering how you can use Vine to promote your business? You're not alone. This post gives you ideas , tips, and reasons to put Vine to use in your online marketing. Read More

A website glitch can have a serious impact on the success of your business launch! Here's how to avoid a hiccup and what to do when the inevitable minor glitch occurs. Read More

A recent study found that professionals get these 3 things wrong when marketing their business. Is your company a victim of these common marketing mistakes? Read More

While many companies understand the power of digital transformation, most are timid about going all in on an implementation, assigning it to a small group inside marketing. But it takes much more than dabbling to succeed as a digital business. It requires buy-in across the entire organization. Read More

Sick of seeing poorly written, invaluable content splattered across the Internet? So am I. It's time to put an end to jack-of-all-trade so called experts. Here's how working with a true expert can help your business flourish online. Read More

Have people today become a little too snarky online? Or can snark be a good thing? This week's Hump Day marketing post explores that very idea after yesterday was deemed a Snark Free Day by a PR company. Read More

Content marketers, listen up! If you're worried about your best content being stolen online (and you should be) here's how to stay protected and some tools you can use to monitor content theft. Read More

Guest bloggers, this is a must-read! Guest blogging done poorly has ruined it for many legitimate guest bloggers looking to make a name for themselves. If you use guest blogging in your business, this post can help you find ways to improve your strategy, get your posts on better sites, and drive re Read More

With an expected $881 million in sales throughout the pet industry by 2014, it has become the perfect market for pet-loving entrepreneurs! Read More