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With an email subscribers list, you are pretty sure that what you are sending out is received, viewed and read by the subscribers and not simply being deleted, this is because they have willingly signed up for the service and have therefore, consented in receiving it. Read More

Are you measuring your social media marketing in the right ways? This post tells you the top metrics to monitor to get a better understanding of how effective your social media marketing is in your business. Read More

Fear is a crippling emotion and one that holds many marketers back. In this post, I talk about the importance of putting fear aside and being bold in marketing - whatever bold may look like to you. Read More

So many small business owners find themselves juggling too many things at once. This post gives tips on how to calm the overwhelm and start focusing on what works in your marketing strategies. Read More

Inbound marketing is hailed as the salesforce of 2013. If you are not using inbound marketing in your business yet, or want to use more of it, here are a few tips to help you tap into this powerful strategy. Read More

A bad headline has the potential to turn people off from the article or blog post you worked so hard to write. Don't let this happen. Here are some tips for writing compelling headlines each and every time, with a bonus of a few formulas to get you started. Read More

Guest blogs are a powerful way to build links and tap into existing audiences of your target market. As a guest blogger or as a website editor, it is important that you act properly when working with others on this strategy. Here are some guest blogging etiquette tips to get you started. Read More

So many businesses wonder why their likes are not translating into more revenues. This post explains why more Facebook likes does not suddenly mean that your business is awesome. It's still all about customer experience on social media, on your website and in your store or office. Read More

Email marketing should be the bread and butter of your online business. Part of having a strong responsive list not only comes from your offer, but from your relationship with your subscribers. Find out how to build your list and a relationship with your subscribers. Read More

How effective are your emails? This post gives 4 easy steps to help you create better email blasts and impact your audience in new ways, which in turn can help you drive more sales. Read More