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Great summary: Confused about the different methods of Facebook advertising? We are comparing Facebook Ads vs Promoted Posts side by side. Read More

Has the rise of digital, social and mobile technologies affected your marketing organization? In response to these rapid changes in the way everyone on the planet gets and processes information, governments, businesses and individuals are all facing the challenges of adapting to continuous change. Read More

The B2B space has the same opportunities as the B2C space when it comes to digital marketing. We’re dealing with people, and all people behave the same. They use search, they use social and they visit websites when they’re considering a purchase. This means everything that works for consumer market Read More

According to a CMI and MarketingProfs study, 91% of B2B Marketers are using content marketing and that means a few things: First, it means content marketing Read More

The A to Z Guide to PR Entrepreneurship, my experience as an incipient PR entrepreneur has confirmed the cliché that being an owner is a ride.

The ride does not have to be a painful journey, however. To that end, perhaps this A to Z guide will help aspiring, budding and/or established PR busines Read More

One of the things I take as ultimately valuable is the knowledge I have picked up. Knowledge is the new controlling factor in the economy. As a content marketer, the knowledge I bring to the table is what my clients want from me... Read More

Autumn Thompson shares her experience in raising an 8 year old entrepreneur and what it means to her to see her efforts as a mom begin to pay off... Read More

5 Lessons learned about shutting up while be put on forced silence. A guest post from Peace Ike. The beauty of this post is that it not only applies to us “in real life,” but it also applies to how we communicate online, and also how we communicate as businesses.

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Is a patent worth the investment? Before you engage in the time-consuming and expensive process of getting a patent, stop and think about whether or not a patent will really help your business. Read More

Pricing.pricing

Ugh!

It’s a topic that many heart-centered solopreneurs dread because it’s confusing and raises many questions, including:

- “Where should I start?”
- “Will prospects see the value I offer if I charge that much?”
- “Why are some businesses able to charge a high f Read More