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Over time, teams develop bad habits that hurt productivity. They slowly stop adhering to processes. They let standards slide. They communicate less. What’s worse is that as these bad habits creep in slowly over time, you can forget that your team is even doing them. Productivity suffers and no one Read More

You know how important your list is to your business’ growth. If you’re measuring your list’s health in terms of numbers, it can really get you down sometimes. It’s easy to feel like the fate of your business is at a standstill until your list numbers in the thousands (or at least the high hundreds Read More

Is there some method that will help readers stay engaged for the entire article? Is it even worth it to aim for higher dwell time and full scrolls? Read More

Although it’s only January, I refer to this time of the year as “pre-pre-spring” (in the Northern Hemisphere). Call me optimistic. Read More

Landing pages are an important part of any digital marketing strategy. Whether it’s collecting the target audience’s email addresses, convincing them to purchase a product or service, or even increasing your social following, landing pages are a mainstay in digital marketing.

According Read More

We live in a world full of distractions. Everywhere there are people trying to grab your attention: Facebook, twitter, text message, emails and more. Trying to stay on track can be difficult. We have developed a prioritisation decision app to help you stayed focussed. Read More

To summarize our predictions:

*2016 will be the year of customer success
Marketing & advertising agencies shift to the subscription model

*“Surprise” subscription ecommerce offerings will slow & multiple revenue streams will emerge

*More traditional industries & billion-dollar retailers w Read More

Here are suggestions for improving your content creation workflow using Pocket:

* Build content collation into your existing habits using Zapier.

* Save favorited tweets with links into Pocket.

* Make a new Evernote notebook for each new blog post you write, then feed it with content from Read More

There are at least two reasons why you should bother with hiring through social media. And, at least, two things you can implement today to get brilliant applicants. Let’s go. Read More

Like it or not, Paid Search strategies can quickly turn into a game of out maneuvering your opponent. Which is why the team at TopRank Marketing is always integrating online advertising into digital marketing programs with a focus on out messaging, out strategizing and out bidding our client’s comp Read More