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Back in 2015, Nielsen wanted to determine why people purchased specific products. What did it find? Was it urgency, testimonials, color?

Nope. It was brand name. Read More

If you’re into wristwatches, like me, and are also a fan of the Sketch app, then this is the tutorial for you. In it, you will learn how to create a very realistic and detailed vector illustration of a watch using basic shapes, layer styles and cool Sketch functions such as “Rotate Copies” and “Mak Read More

It’s easy to get caught up in the day-to-day of running a business. I’m sure it’s commonplace for many of us who run a small business. We wear a lot of hats and we’re pulled in a dozen directions. It’s time to come back to center and focus ‘on’ the business. Read More

When the economy tanks as it did in the last recession, that’s a strong signal that things have to change, and it’s hard to miss. But most of us in business have to deal most of the time with weak signals, or change that is happening in a far more subtle way. These changes can be cultural, like the Read More

In this article, we will take a look at some ways you could make use of SEO to evaluate whether a business looking for a buyer is worth investing in. Read More

See how you can hire an outstanding bookkeeper, CPA, controller and virtual CFO, including specific questions to ask candidates for each specific role.
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Are you a wannabe investor, or an aspiring entrepreneur?

There are now more ways than ever to get those valuable connections to make you and others money. The online crowdfunding world is a network of forward thinking companies and people who want to help them succeed. Read More

We’re all guilty of it at some point. I know I certainly am.

Glamorizing writing is an easy trap to fall into …

You forget about the countless hours of drafting and imagine a cushy writing life where the right words flow effortlessly from your finger tips as you sit in your ideal setting and Read More

In this article, you’ll discover best practices to help you safely and legally regram other people’s content on Instagram. Read More

Expanding your business can be a challenging time. When you’re opening a new store, taking on new clients or looking for ways to grow the number of products or services you offer, you’re going to feel like you’re under quite a bit of pressure. However, if approached appropriately, that pressure can Read More