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Practical tips and steps for beginners on how to start a business. This article guides the reader from the idea phase to early operations. Provides great insights and experiences from an active Entrepreneur. Read More

An interesting side business — this Yale professor also makes and sells wooden bowls. The name of the business is even a joke on his Yale connection. Read More

When it comes to blogging, it seems everyone has a “guaranteed” way to generate more traffic to your site. Some search engine optimization experts will tell you the short and sweet detail oriented posts work best. Others believe than posts with more than 2,000 words attract more readers. In reality Read More

Not having the right information regarding all elements of your pricing can cost your business new customers. See how you can use simplicity to declutter your pricing. Read More

By Paul Spiegelman

“Culture” may have been the biggest buzzword of 2013. Culture is something leaders like to talk about all the time, but relatively few companies are actively investing in it. A company’s culture isn’t just a mission statement to slap on the website or something that can be sus Read More

Here's the number-one lesson I've learned from legendary copywriter Gary Halbert: start with a Fact Sheet. If you do the Fact Sheet well, then the writing is as easy as falling off a log. Read More

Today I am going to rant a bit about 6 common things I see businesses doing that make them look stupid to those that see them on Facebook. I don’t want to attack anyone in anyway; I just want to help someone avoid making themselves look bad. Businesses, on Facebook it is easy to unlike a business o Read More

While the cloud offers many benefits to businesses of all sizes, as many business owners are learning it should not replace physical servers in the office. Read More

This post will walks you through a handful of smart strategies that will make your LinkedIn profile presentable and attractive to other users on the “grown-up” social network. And you’ll want to impress those connections, because those are the guys who are going to “+” your skills. Check out how to Read More

Have you ever seen one of those long sales pages that never end? I know I am guilty of using them because they convert well. Read More