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There are definite advantages to becoming a franchise business owner. You probably know a few of them. But, there are several that are a bit under the radar. Check these three franchise advanatges out. Read More

Just because you have what you feel is a great idea...doesn't mean that this idea of yours can be franchised. Make sense? This blog post goes into this topic in a not-so-gentle way. But, it's the truth. Read More

Do you want to get inspiration for your last-minute X-mas shopping? Listen to Wayne Hurlbert's interview with Gary Schwartz, author of "Fast Shopper, Slow Store: A Guide to Courting and Capturing the Mobile Consumer." Read More

About a year ago, I hacked my wallet. Actually, I bought a new wallet, and as an added feature it included a pocket with a removable smaller wallet. The smaller wallet was described as a “weekend wallet” where you could just grab the cards you most often used and carry those instead of the full wal Read More

Find out how a novice copywriter took the copywriting strategies of Mad Men and turned it into a successful way to sell an everyday product. Read More

When Google had come up with Google Currents, no one had thought that it would grow so popular in such a short time frame. It is a very nice and a wonderful application, heading its way through many other applications. Recently it has headed on to a big update and received over changes, all the way Read More

One of the bigger pieces of news in the world of banking and personal finance was the announced acquisition of ING Direct by Capital One in early 2012. In November of 2012, Capital One, N.A. and ING Direct legally became one bank. Read More

So, were the Mayans right about the end of the world? Here's how businesses are cashing in on the apocalypse (or lack of it). Read More

This week, we've been looking back over some of the more challenging moments in public relations, yet they seem simple in comparison to the PR assignments for 2013. We invite our readers to pitch strategies for the following assignments; any takers?
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“There is only one boss – the customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else”.

These are the word of Sam Walton, the founder of Wal-Mart Stores. They make a truth that every entrepreneur must always pay attention to – wit Read More