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In today’s fast moving world of business startups, learning trumps knowing every time. What established businesses know through experience keeps them from looking for the new and innovative ways to do what they do better, cheaper, and faster. I’m convinced that’s why most mature companies are slowi Read More

Google changed their ranking algorithm to award sites with HTTPS. Find out what it takes and why it's a simple win for your Google ranking. Read More

While many realize that India is the second largest English speaking country and China’s eCommerce is taking off due to the recent IPO of Alibaba, making the most of these opportunities requires awareness of cultural differences. Use these tips to sell abroad, find a manufacturer, or develop an eme Read More

Business digital security does not necessarily require tens of thousands of dollars for a customized network management system. Smaller businesses have the option of affordable and standardized data security techniques and applications that effectively lower risk and sometimes even improve brand eq Read More

Taxes are pretty much the bane of everyone’s existence, no matter what they do for a living, and they’re even more complicated and more of a headache for entrepreneurs. With so many moving parts in the business and the way you report the income it generates, it can be quite a bit more complicated t Read More

Each new venture would have four evenly divided quarters and, at the end, a startup would know definitively whether it had won or lost. Unfortunately, there isn’t a giant, well-branded Jumbotron that lights up to signal that the founder should pack up her cleats and exit the Superdome. Read More

How can you attract the "good" clients- the ones who pay well and refer you to their friends? Here are 10 steps that every small business owner should be following. Read More

It's fine to have a strategy. But tactical decisions keep your neck above water today.

Hoogie Espinosa explains. Read More

There is a secret of focus? Focus is a rare commodity in today’s personal attention “market”. You, literally, bombarded by thousand if not millions of stimuli per minute, seeking for your attention. It is a modern art to know how to select and focus on what’s important for YOU! Read More

As a small business owner, I get it. Every dollar we spend has to be calculated. We don’t have a lot of cash to spend so we learn to be as frugal and self-reliant as possible. With that said, I have learned that there is a big difference between being cheap and frugal, a difference that leads to su Read More