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Just when you think your customers are ready for a meaningful relationship, they are speed dating other companies like crazy. Making real, lasting relationships with Customer 2.0 means updating your sales playbook in the following areas. Read More

Here's a short but really inspiring video I thought I should share with you guys and hope you'll like it and let me know what you think about this by leaving a comment... Read More

There is a process for marketing of brands, which has been around for hundreds of years. But not a system or production line, that suits every single brand or type of business. So, forget wasting time on learning someone else’s system. Instead, gain knowledge of possible tactics including the good, Read More

You can do it. You don't have to be buttoned so tight. You can be creative when you call or visit franchisees. And, you can come up with ways to ask the questions. So, you can get real answers. Check this one out. You'll love it! Read More

If you use Scribd, SoundCloud, Storify, or Twitter, you probably know that the services offer embed codes that automatically detect the size of a visitor's screen. Unfortunately, things are different when it comes to YouTube, Vimeo, Dailymotion, Google Maps, Instagram, or Vine. Read More

Franchisors often offer a “negative disclosure” in this section which means that no financial projections or representations regarding future or past financial performance are provided. Check out why in this post from Franchise Direct. Read More

Want to open up a business but don’t know where to start? Looking for some guidance on how to get things going?

In this post, we’re going to connect you with two great resources—one Canadian and one American—that will help guide you through the process of starting up a business. Read More

Global Internet traffic dipped by 40 percent when Google experienced a complete blackout, web analytics firms have claimed. All of Google's services including Search, Gmail and Youtube went down briefly during the blackout on Friday evening. Read More

As sales professionals, we're supposed to really understand our customers-their markets, industries, businesses, functions--and their jobs.  It's critical in Read More

At first glance, this scene conveys "credibility" to the fans, because it's assumed that there're (perhaps many) people listening to him, even if they've no idea who Marc is. Read More