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I recently began reading Malcolm Gladwell’s, What the Dog Saw. In the first chapter Gladwell takes an in-depth look at brilliant marketer Ron Popiel, founder of Ronco, and inventor of popular kitchen gadgets such as the Showtime Rotisserie & BBQ.

While I found it interesting to learn about the P Read More

One of my all time favourite bands is Pink Floyd. And two of their best songs just happen to be titled Time and Money. Read More

The “mom and pop” attitude is, perhaps, one of the things that has made the small business what it is. Customers love a personal touch. But when it comes to hiring employees, you need to take other things into consideration, such as utility. Unless you’re the best in the world at what you do, high- Read More

Thinking about opening up your own business? Not sure what to expect?

In this post, we’re going to discuss how finding time is one of the biggest challenges a solo entrepreneur will face and how to respond to it. Read More

From outdated SEO practices to ignoring your competition, discover 23 of the worst blog marketing tips and how they can harm your small business strategy. Read More

A lot of focus is placed on simply increasing rankings and driving traffic. You won't find nearly as much emphasis on conversion optimization and insuring that these visitors turn into sales and leads. Check out this great post about increasing conversions through highly optimized landing pages. Read More

Discover the most profitable and best time to send email marketing messages to your subscribers, based on the freshest data, studies and research. Read More

Decisions are freaking exhausting. There’s plenty of research on ego depletion that shows that people can only deal with so many decisions and stick to what’s best for them for so long. I run a business — which amounts to making decision after decision, every single day — and I can provide plenty o Read More

Product review sites have been a very popular internet marketing strategy. People were even buying domains and building separate blogs for a single product launch. Now, I see less and less of them these days, but you can still find them for the biggest launches that happen. The goal of these sites Read More

Vine, the 6-second video creation and sharing network, has released a major update to their service that dramatically improves user's capability for finding and discovering great video. Read More