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I wrote, Customer Retention-Different Approaches, the other day.  It stimulated a lot of discussions.  One of the most interesting was with my friend Brian Read More

Those who intend to join entrepreneurship may choose to be the one to create his own market or compete with the existing one. No one could exactly tell who can turn out successful in the endeavor with what one chooses to be. Both can fail and succeed regardless of whether there is an attempt to cre Read More

WordPress has become one of the best content management solutions and added to its beauties is the fact that it’s an open source software. So if you’re still not sure what cms to choose for your website, here are some good reasons to consider WordPress platform. Read More

If you are starting an online business, you need to use some sort of third-party payment system, like PayPal or Dwolla. Read More

Branding is an integral part of your business. If your business is growing and setting up multiple locations your branding message needs to have uniformity across all locations. Here's a few guidelines from top franchises that will help you relay a clear branding message. Read More

Color. Color as in blue or red or yellow. Color as in what color might I use for my Call-to-Action or my infographic to attract new clicks….and thereby increase the top end of the sales process funnel by gaining new leads. Color as in are there any colors that work better than others? And the short Read More

From the latest Korg news to Twitter, TwitterMusic is on the cards, but what can we expect from it? Social Media giant Twitter bought “We Are Hunted”, a music discovery software service, last year for an undisclosed Read More

In our modern world of online videos, social sharing and instant news, businesses need to change the way they operate and communicate. Follow these four essential rules for business survival in our hyper-connected landscape. Read More

Are you taking advantage of all the ways local search can drive users to your business? The 6th Annual 15miles/Neustar Localeze Local Search Usage Study, conducted by comScore, found that local search is more important than ever in attracting customers and closing sales. Here’s some of what they fo Read More

The most common and fundamental questions that come up whenever I talk about content curation (especially in the context of content marketing) is how “How can you use other people’s content? How does that work with copyright, fair use and more generally ethics?” This is a topic that I have covere Read More